AIDA. Attention, interest, desire, action. It’s the classic copywriting formula, studied and used by almost every copywriter on the planet. Well, I’m not a fan. Not because it isn’t accurate, and not because it doesn’t work. If your writing can get attention, grab interest, create desire and prompt action, then you’re doing a [...]
AIDA. Attention, interest, desire, action. It’s the classic copywriting formula, studied and used by almost every copywriter on the planet. Well, I’m not a fan. Not because it isn’t accurate, and not because it doesn’t work. If your writing can get attention, grab interest, create desire and prompt action, then you’re doing a [...]
I occasionally write about implementing design patterns in JavaScript. They’re an excellent way of building upon proven approaches to solving common development problems, and I think there’s a lot of benefit to using them. But while well-known JavaScript patterns are useful, another side of development could benefit from its own set of design [...]
I occasionally write about implementing design patterns in JavaScript. They’re an excellent way of building upon proven approaches to solving common development problems, and I think there’s a lot of benefit to using them. But while well-known JavaScript patterns are useful, another side of development could benefit from its own set of design [...]
You can find some beautiful things below sea level. In this article we will be showcasing an amazing collection of digital art that includes underwater or aquatic imagery. Please take a moment to review some of these fantastic pieces, and enjoy! Zen by Christopher Haines We start off with a great example of all the [...]
You can find some beautiful things below sea level. In this article we will be showcasing an amazing collection of digital art that includes underwater or aquatic imagery. Please take a moment to review some of these fantastic pieces, and enjoy! Zen by Christopher Haines We start off with a great example of all the [...]
It’s funny how things work, but the other day — right after I finished writing a post about how to pay nothing for your iPhone — I received an email from GreeniPhone.com, and about how they would like to work with us to offer a special deal for only our readers. We started talking it [...]
Safari on the iPhone is an extremely well designed browser. It’s simple, useful and very powerful. There are a number of alternatives on the App Store that offer extra functionality, but personally, none of them live up to the expectations, and I always tend to switch back to Safari after a while or even without [...]
As a lot of us already know, the iPhone 4S was shown to the world a few days ago. Whenever a new Apple product comes out, I always go through this game in my mind of “is this worth buying?” Even if I am not planning on purchasing it myself, I like to think about [...]
Whether your product is an open-source script, a Web application or a downloadable product, you will need to provide some form of technical support. This article explores the subject based on my experience of supporting our company’s product, Perch, a small content management system (CMS) that we sell as a download for people [...]
